Amazon Book Advertisement with AMS

Amazon Book Advertisement with AMS

Amazon Book Advertisement with AMS

Create Profitable Book Ads Fast!

Language: english

Note: 5.0/5 (230 notes) 9,012 students

Instructor(s): Dave Chesson

Last update: 2017-05-25

What you’ll learn

  • How to create profitable AMS book advertisements

 

Requirements

  • You’ll need to have a book in Amazon’s KDP in order to do AMS ads

 

Amazon Book Advertisement with AMSAmazon Book Advertisement with AMS

 

Description

Wouldn’t it be great if you could tell Amazon to show your book next to your competitors?

Or better yet, to show up when someone searches whatever you want?  Well, now you can! Thanks to Amazon Marketing Services, authors can now pay to put their book anywhere they want.

That’s why in this course I want to teach you how to not only setup an AMS book advertisement, but also make sure you spend less and earn more. 

This course will help you:

  • Setup profitable book advertisement campaigns
  • Lower your ad spend
  • Increase your impressions

This course is for both novice and experts.  Finally, even if you are a first time writer, you will have the ability to get your book in front of the right customer

 

Udacity and OneTen Scholarship Opportunity

Amazon Book Advertisement with AMS

 

Who this course is for

  • Self publishers who want to sell more books

 

Course content

  • Introduction to AMS
    • Part 1: Introduction to AMS
    • 1.1 What Are AMS Book Ads
    • 1.2 How to Get More Out of AMS Book Ads
    • 1.3 How to Approach AMS Book Advertisements
  • Part 2: Setting Up Your First AMS Campaign
    • Welcome to Part 2
    • 2.1 Creating Your AMS Account
    • 2.2 Setting Up Your First AMS Ad Campaign
    • 2.3 Understanding the AMS Dashboard
  • Part 3: Advanced AMS Campaign Creation
    • Welcome to Part 3
    • 3.1 The Art to Keywords for AMS Campaigns
    • 3.2 How to Find Profitable AMS Keywords
    • 3.3 Grouping Your Keywords into Campaigns
    • 3.4 Creating AMS Ad Copy that Sells
    • 3.5 Advanced Display Ad Creation and Tactics
  • Part 4: Campaign Optimization and Monitoring
    • Welcome to Part 4
    • 4.1 Monitoring Your Campaigns
    • 4.2 Adjusting Your Bids and CPC Strategy
    • 4.3 Growing Your Campaign
    • 4.4 Using A/B Testing to Increase Your ROI
  • Part 5: Resources and Recommendations
    • Extra Resources and Tools

     


     

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