Shopify and Growth Marketing Setup 101
Learn how to set up your advertising for Google Ads, Google Shopping and Facebook, as well as other growth strategies.
Note: 4.1/5 (31 notes) 4,608 students
Instructor(s): Michael Schmutz
This course will give you the fundamentals you’ll need to be successful in setting up and managing paid advertising channels as well as your eCommerce site performance.
In Section 1, you’ll learn how to set up channels like; Google Ads, Google Shopping and Facebook Ads.
In Section 2, you’ll learn what you need to do in order to build the site you need to earn revenue by applying specific tactics for increasing your Average Order Value, Revenue Per User, and utilizing Product Recommendations.
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